A much-loved chip shop and supermarket favourite, the UK’s No.1 hot pie brand Pukka Pies has commissioned S&® to produce promotional launch materials for Pukka’s first foray into the UK pubs market – just one of a number of projects S&® has recently been working on with Pukka Pies.
The launch into UK pubs involved a pub location photo shoot featuring product and POS materials, the design and production of sales support literature and a campaign-focused micro-website.
Response from the pub trade has been very positive, so pie lovers can expect to see their favourite pies available at their local soon.
Copy: Andy Sellers. Art direction: Tony Greentree.